Ours is a story of logic and magic; the logic of recycling our waste using the magic of imagination, creativity and finally, plenty of passion!
We collect discarded flipflops that were previously blighting waterways and coastlines in Kenya. The magic happens through craftsmanship, as talented artisans from local communities earn an income transforming the collected waste into wonderful flipflop creations.
The result is a bouquet of colourful, well designed sculptures, household items, fashion accessories, gifts, interactives, stationery and bespoke pieces.
- Flipflops are one of the largest marine pollutants on our Indian Ocean beaches
- Our oceans are filling up with plastic
- Ocean Sole is taking action, through trade we create change
- Ocean Sole puts back into our foundation 5% of all profit from our products and 25% from our “Giant” sculptures
We recycle 400,000 flipflops a year and create masterpieces for sale across the world. The recycled flipflop creates awareness of our human footprint.
We work with over 100 individuals; at our workshops in Nairobi, in city slums and in remote coastal areas providing much needed employment.
“I was not able to afford shoes and had to borrow some to come to Nairobi to find work. I have been working here for 6 years…I can now afford to send my two children to secondary school and feed and clothe them well. I have set up a small farm upcountry with two cows and I sell the milk to my neighbours to make extra money and it is an investment for my children. The company supports me when I am sick and they pay my doctor’s bills. I say thank you.” -Eric Mwandola, Artisan, Rhino Team